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Download PDF POLLY-O STRING CHEESE ANNOUNCES OU KOSHER CERTIFICATION

Now The Only Mainstream String Cheese Brand Certified OU Kosher

NORTHFIELD, Ill. – Feb. 12, 2015 – Kraft Foods (NASDAQ: KRFT) announced today that its entire line of Polly-O brand string cheese is now certified kosher by the Orthodox Union (OU). Polly-O is the only mainstream string cheese brand to be kosher certified by the OU across its entire line of products. Kosher consumers can now enjoy the well-known quality and taste of Polly-O String Cheese that is 100% real cheese, with no artificial flavors.

"We’re always listening to our fans, including those in the kosher community, and we know they are looking for premium, mainstream brands with OU certification," said Camille Vareille, Sr. Brand Manager for Polly-O. "With high-quality ingredients and delicious flavors to choose from, we’re excited to offer Polly-O to kosher string cheese lovers," Vareille added.

The Polly-O production facility in Campbell, NY underwent numerous rabbinical inspections and a full koshering process to attain the OU certification. The plant now has a team of kosher supervisors, one of whom is always on-site during production to meet the OU’s strict standards. The OU, the world’s largest kosher certifying agency, is seen as the hallmark kosher certification by many consumers.

"Bringing a beloved brand such as Polly-O to the kosher community and increasing options for the kosher consumer is what the OU is all about," remarked Rabbi Menachem Genack, CEO of OU Kosher. "Working with the Polly-O team, and their enthusiasm towards the project, has been a pleasure," Rabbi Genack added.

Polly-O String Cheese and Polly-O Twists are available in seven varieties and are a favorite of moms and kids alike. Widely available in the Eastern U.S., Polly-O is made with no artificial flavors or preservatives, is a good source of protein and calcium and contains 0g lactose.

Polly-O sister brand Kraft String Cheese, available in the Western U.S. states, has attained OU kosher certification on many of its varieties, as well. Consumers should look on Kraft String Cheese packages for the OU symbol.

Polly-O and Kraft String Cheese products bearing the OU-D symbol are available at retail outlets nationwide, but as always, observant consumers should be sure to check for the OU-D certification symbol prior to purchase or consumption.

ABOUT KRAFT FOODS GROUP

Kraft Foods Group, Inc. (NASDAQ: KRFT) is one of North America’s largest consumer packaged food and beverage companies, with annual revenues of more than $18 billion. With the spirit of a startup and the soul of a powerhouse, Kraft has an unrivaled portfolio of products in the beverages, cheese, refrigerated meals and grocery categories. The company’s iconic brands include Kraft, Capri Sun, Jell-O, Kool-Aid, Lunchables, Maxwell House, Oscar Mayer, Philadelphia, Planters and Velveeta. Kraft’s 22,500 employees in the U.S. and Canada have a passion for making the foods and beverages people love. Kraft is a member of the Standard & Poor’s 500 and the NASDAQ-100 indices. For more information, visit www.kraftfoodsgroup.com and www.facebook.com/kraft.

ABOUT ORTHODOX UNION

The Orthodox Union, known by the OU symbol, is the world’s largest kosher and best-known certification organization. Founded in 1898, the OU and its more than 500 employees certify 914,722 products and ingredients in 10,540 plants in more than 83 countries. The OU impacts the larger Jewish world through its youth and educational programs like NCSY,NCSY Alumni, JLIC (Jewish Learning Initiative on Campus), Israel Free Spirit-Taglit Birthright and others, Yachad and its disability support networks, the OU Job Board, the OU Advocacy political action arm, Community Engagement and Synagogue Services, OU Israel, theOU Press publishing division, OU.org, OUtorah.org, and Jewish Action Magazine. Each and every day, countless Jewish individuals and families around the world are positively impacted by the work of the Orthodox Union.

Contact

Jody Moore
847-646-4538
news@kraftfoods.com

Elie Rosenfeld
201-681-9310
erosenfeld@josephjacobs.org