South African School Kids Meet Kraft Heinz Employees Fighting To End Global Hunger
Meal distribution trip brings employees face-to-face with
beneficiaries of micronutrient campaign
CAPE TOWN, South Africa--(BUSINESS WIRE)--Apr. 3, 2017--
Evandro Patricio, a commercial performance and trade finance manager at
Kraft Heinz, always enjoyed reading about the meal-packaging events that
his company hosted at offices and factories all around the world. It
made him proud to know that the hunger-relief sachets his colleagues
filled with 23 essential vitamins and nutrients would eventually find
their way to hungry families in underserved populations. But Patricio,
working in Auckland, New Zealand, never thought he would actually get to
meet those families.
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Kraft Heinz employee Evandro Patricio (left) from Auckland, New Zealand, visited two local crèches Sunday in Cape Town as part of a company sponsored meal-distribution trip. There, employees were able to meet with beneficiaries of the Kraft Heinz Micronutrient Campaign. Kraft Heinz recently announced its commitment to donate 1 billion meals worldwide by 2021 in collaboration with non-profit partners such as Rise Against Hunger (formerly Stop Hunger Now), which facilitated the trip. Photo Courtesy of Kraft Heinz.
On Sunday, April 2, he did. Patricio found himself in the South African
capital of Cape Town, surrounded by dozens of preschool children at
Masikhule Educare, one of Cape Town’s non-registered crèches (early
childhood development centers that currently receive no government
funding). He then traveled to another Cape Town crèche, Overcome ECD,
where dozens more school children huddled around Patricio and his
coworkers, thanking them for the life-saving meals they had delivered.
This was a meal-distribution trip paid for by Kraft Heinz – the first of
its kind for employees like Patricio who, along with his colleague Ahmed
Saeed of Egypt, were chosen by company leaders to fly thousands of miles
for the opportunity to connect with the beneficiaries of the Kraft
Heinz Micronutrient Campaign (KHMC). The KHMC has been sponsored by
the Kraft Heinz Company Foundation for more than 15 years.
Saeed, a food safety and quality leader at Kraft Heinz working in the
Egyptian city 6th of October, had not previously participated in a Kraft
Heinz sponsored meal-packaging event. But every month, Saeed and his
family prepare, pack and distribute cooked meals to government hospitals
and the homeless. Each year, for the 30 days starting on Ramadan, he
sets up a public restaurant in the streets to hand out iftar (free meals
for the underprivileged). He also collects donations to help the
worldwide NGO Sofaraa dig fresh-water wells throughout Africa.
“At Kraft Heinz, fulfilling our vision of Growing A Better World means
doing everything we can to end global hunger and malnutrition,” said
Saeed. “Getting to meet the children and families who benefit from our
efforts has given me a much deeper appreciation for why this work is so
important. It was amazing to see how our company’s meals are helping
communities in need.”
Every month since April 2012, the international hunger-relief nonprofit Rise
Against Hunger (formerly Stop Hunger Now) has delivered three boxes
of hunger-relief meals to Overcome ECD and two boxes to Masikhule
Educare. Each box contains 36 packages, providing up to 216 meals per
box. The meals are packaged at events like those hosted by Kraft Heinz
and distributed by Rise Against Hunger to the world’s most vulnerable
Through the company’s partnership with Rise Against Hunger, Kraft Heinz
employees have packaged 3.6 million meals. And over the past three
years, The Kraft Heinz Company Foundation has nutritionally fortified
more than 200 million hunger relief meals like the ones distributed in
South Africa over the weekend.
On March 21, Kraft Heinz announced it will donate 1
billion nutritious meals to people in need by 2021 in collaboration
with nonprofit partners such as Rise Against Hunger, Feeding America,
Boys & Girls Clubs of America and the Red Cross.
Marcos Romaneiro, president of the Asia-Middle East-Africa (or “AMEA”)
Zone for Kraft Heinz, has been a champion of the company’s effort to
eradicate malnutrition across the developing world.
“The focus of this trip was to bring Kraft Heinz employees together for
a more hands-on approach to eliminating global hunger,” said Romaneiro,
who was also joined on the trip by his leadership team and several
employees from the South African office in Paarl. “For the millions of
children who receive our micronutrients, we are removing hunger and
malnutrition as a barrier to education and employment. We’re giving them
a chance to learn, grow and improve the communities where they live. Our
micronutrients save lives every day.”
The South African affiliate of Rise Against Hunger facilitated the trip
for Kraft Heinz, which was hosted by Saira Khan, executive director of
Rise Against Hunger South Africa, along with Silvia Roscot, emergency
relief technical advisor.
The Kraft Heinz Company has had a presence in Africa since 2003 with
offices currently in Cape Town, Ghana, Lagos, Durban and Nairobi, and
manufacturing facilities in Cairo and Cape Town. Today, 11 Kraft Heinz
brands – including Wellington, Miracle Whip and Planters
– are sold in 17 African countries.
ABOUT THE KRAFT HEINZ COMPANY
The Kraft Heinz Company (NASDAQ: KHC) is the fifth-largest food and
beverage company in the world, with eight $1 billion+ brands. A globally
trusted producer of delicious foods, The Kraft Heinz Company provides
high quality, great taste and nutrition for all eating occasions whether
at home, in restaurants or on the go. The Company’s iconic brands
include Kraft, Heinz, ABC, Capri Sun, Classico, Jell-O, Kool-Aid, Lunchables, Maxwell
House, Ore-Ida, Oscar Mayer, Philadelphia, Planters, Plasmon, Quero,
Weight Watchers Smart Ones and Velveeta.
The Kraft Heinz Company is dedicated to the sustainable health of our
people, our planet and our Company. For more information, visit www.kraftheinzcompany.com.
ABOUT RISE AGAINST HUNGER
Rise Against Hunger (formerly Stop Hunger Now), an international hunger
relief organization based in Raleigh, N.C., works to implement immediate
and long-term solutions to hunger worldwide. With program locations in
20 U.S. cities and five international offices, Rise Against Hunger has
engaged volunteers to package more than 310 million nutrient rich meals
for distribution to 74 countries around the globe. To find out more
about Rise Against Hunger’s efforts to end hunger worldwide, please
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Source: The Kraft Heinz Company
The Kraft Heinz Company
SVP of Corporate &