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MR. PEANUT Has Everyone’s Back, Especially When They Need a Snack
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20190129005698/en/
In the PLANTERS Super Bowl ad, MR. PEANUT takes fans on a wild ride in the PLANTERS NUTmobile (Photo: Business Wire)
In the PLANTERS Super Bowl ad, MR. PEANUT takes fans on a wild ride in the PLANTERS NUTmobile, stopping at nothing to save Rodriguez from snacking on boring, disappointing kale chips. At the last second, he saves the day with crunchy, crave-worthy PLANTERS Deluxe Mixed Nuts, proving that he’s always got his fans’ backs in crunch time.
Turning up the energy – and the volume – MR. PEANUT’s nutty new spot
also features a cameo by actor
Fans can watch the 30-second ad here
to see how MR. PEANUT comes through with a satisfying salty snack,
especially in crunch time. The commercial will air during the second
quarter of Super Bowl LIII on
“Some may think it's nuts for me to be in this amazing ad with MR. PEANUT,” said Sheen. “Having been described as salty over the years, I’m genuinely thrilled to be in the mix!”
“As a 103-year-old nut, MR. PEANUT has plenty of wisdom and life
experience to help out his fans when they need him most,” said
In addition to appearing in his first Super Bowl ad, MR. PEANUT will give away epic prizes during pivotal crunch time moments in the game. Follow @MrPeanut on Twitter for a chance to win amazing prizes - everything from signed Rodriguez memorabilia, to an oversized solid gold peanut, to having MR. PEANUT as your personal chauffeur in the NUTmobile for a week.