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Kraft Hockeyville™ USA Announces Top Four Finalists; Public Voting to Begin March 30

Grand Prize Winner to Be Awarded Opportunity to Host an NHL® Pre-Season Game and $150,000 in Rink Upgrades

PITTSBURGH & CHICAGO--(BUSINESS WIRE)--Mar. 24, 2019-- In partnership with the National Hockey League Players’ Association (NHLPA) and the National Hockey League (NHL), Kraft Heinz is proud to announce the top four finalist communities competing for the coveted title of Kraft Hockeyville™ USA 2019.

Each of the four finalists will receive funds for rink upgrades from Kraft Heinz, with the grand prize winner awarded the opportunity to host an NHL Pre-Season Game and receive $150,000 in rink upgrades. The runner-up will receive $30,000 in rink upgrades, and each second-place rink will receive $10,000 in rink upgrades. Additionally, each of the four finalists will receive $10,000 worth of new hockey equipment from the NHLPA Goals & Dreams program.

The four communities advancing to the public voting round are:

  • Calumet Colosseum in Calumet, Mich.
  • Wexford County Civic Center in Cadillac, Mich.
  • Eagle River Sports Arena in Eagle River, Wis.
  • Bernicks Arena in Sartell, Minn.

“We were blown away by the compelling, heartfelt stories we received this year from America’s hockey communities,” said Magen Hanrahan, vice president of media and marketing services at Kraft Heinz. “The top four finalists have already won over our judges, and we’re excited to watch them inspire communities across the country during the voting round.”

This year’s voting schedule is as follows:

  • Round 1 (March 24March 30) – Each of the four final rinks will rally their communities and supporters nationwide to prepare for the live voting period.
  • Round 2 (March 30 at 7:00 a.m. EDTMarch 31 at 11:00 a.m. EDT) – For 28 hours, fans across the country can cast an unlimited amount of votes for their favorite rink at www.KraftHockeyville.com. The community with the most cumulative votes, subject to final Sponsor determination, will win the title of Kraft Hockeyville™ USA 2019.
  • Round 3 (March 31) – The winner of Kraft Hockeyville™ USA 2019 will be announced live during an intermission of an NHL® game on NBCSN and be awarded the grand prize opportunity to host an NHL® Pre-Season Game and receive $150,000 in rink upgrades from Kraft Heinz. The first prize (runner-up) rink will receive $30,000 toward rink upgrades, and each second-place rink will receive $10,000.

New in 2019, one lucky voter will win a trip for two to a Stanley Cup® Final game with round-trip air transportation, two nights’ accommodations, two tickets to the game and $1,500 spending money. Each vote cast for any of the four finalists equals one entry into the sweepstakes for up to 40 entries.1

For complete contest rules, voting information, and program details, visit www.KraftHockeyville.com. Kraft Hockeyville™ USA 2019 can also be found on Facebook (KraftHockeyvilleUSA), Twitter (@HockeyvilleUSA), and Instagram (KraftHockeyvilleUSA). Fans can join the conversation using #HockeyvilleUSA.

NHLPA, National Hockey League Players’ Association and the NHLPA logo are trademarks of the NHLPA and are used under license. © 2019. All rights reserved.

NHL and the NHL Shield are registered trademarks of the National Hockey League, and HOCKEYVILLE is a trademark of the National Hockey League. All NHL logos and marks (including HOCKEYVILLE) and NHL team logos and marks are the property of the NHL and the respective NHL teams and may not be reproduced without the prior written consent of NHL Enterprises, L.P. © NHL 2019. All rights reserved.

About The Kraft Heinz Company

For 150 years, we have produced some of the world’s most beloved products at The Kraft Heinz Company (NASDAQ: KHC). Our Vision is To Be the Best Food Company, Growing a Better World. We are one of the largest global food and beverage companies, with 2018 net sales of approximately $26 billion. Our portfolio is a diverse mix of iconic and emerging brands. As the guardians of these brands and the creators of innovative new products, we are dedicated to the sustainable health of our people and our planet. To learn more, visit http://www.kraftheinzcompany.com/ or follow us on LinkedIn and Twitter.

About the NHL

The National Hockey League (NHL®), founded in 1917, consists of 31 Member Clubs and proudly welcomes its 32nd franchise, based in Seattle, for the 2021-22 season. Each team roster reflects the League’s international makeup with players from more than 20 countries represented, all vying for the most cherished and historic trophy in professional sports – the Stanley Cup®. Every year, the NHL entertains more than 670 million fans in-arena and through its partners on national television and radio; more than 151 million followers - league, team and player accounts combined - across Facebook, Twitter, Instagram, Snapchat and YouTube; and more than 100 million fans online at NHL.com. The League broadcasts games in more than 160 countries and territories through its rightsholders including NBC/NBCSN and the NHL Network in the U.S., Sportsnet and TVA in Canada, Viasat in the Nordic Region and CCTV and Tencent in China. The NHL reaches fans worldwide with games available online in every country including via its live and on-demand streaming service NHL.TV™. Fans are engaged across the League’s digital assets on mobile devices via the free NHL® App; across nine social media platforms; on SiriusXM NHL Network Radio; and on NHL.com, available in eight languages and featuring unprecedented access to player and team statistics as well as every regular-season and playoff game box score dating back to the League’s inception, powered by SAP. The NHL is committed to building healthy and vibrant communities through the sport of hockey by increasing youth participation and engagement; fostering positive family experiences; promoting inclusion, positive culture and leadership; and supporting sustainable community impact.

About the National Hockey League Players’ Association

The National Hockey League Players’ Association (NHLPA), established in 1967, is a labour organization whose members are the players in the National Hockey League (NHL). The NHLPA works on behalf of the players in varied disciplines such as labour relations, product licensing, marketing, international hockey and community relations, all in furtherance of its efforts to promote its members and the game of hockey. In 1999, the NHLPA launched the Goals & Dreams fund as a way for the players to give something back to the game they love. Over the past 19 years, more than 80,000 deserving children in 34 countries have benefited from the players' donations of hockey equipment. NHLPA Goals & Dreams has donated more than $24 million to grassroots hockey programs, making it the largest program of its kind. For more information on the NHLPA, please visit www.nhlpa.com.

1NO PURCHASE NECESSARY. Legal residents of the 50 United States (D.C.), 13 or older. Ends 11:00 a.m. ET on 3/31/19. One Grand Prize; ARV: $6,400. To enter and for Official Rules, entry requirements, and prize descriptions visit www.krafthockeyville.com. Void where prohibited. Sponsor: Kraft Heinz Foods Company.

Source: The Kraft Heinz Company

Caroline Krajewski
847-646-2567
Caroline.Krajewski@kraftheinzcompany.com

Jessica Lutchen
312-577-1777
Jessica.Lutchen@icfnext.com