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Times Square Gets Cheesy This Holiday Season with Kraft American Singles

Kraft delivers FREE Grilled Cheese Sandwiches On-Demand

PITTSBURGH & CHICAGO--(BUSINESS WIRE)--Dec. 19, 2018-- Are your kids more dramatic than Broadway? Does your NYC family vacation need a little taste of home? Kraft is coming to the rescue this holiday season with emergency deliveries of Kraft American Grilled Cheese Sandwiches. For one day only, parents checking out Times Square with their kids can text for a free delivery of America’s favorite sandwich.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20181219005080/en/

Times Square Gets Cheesy This Holiday Season with Kraft American Singles. (Photo: Business Wire)

Times Square Gets Cheesy This Holiday Season with Kraft American Singles. (Photo: Business Wire)

Times Square during the holidays can be a magical, memorable, yet overwhelming place. Add in tired, hungry children on a family vacation and you’ve got a recipe for a potential meltdown. Luckily, one of kids’ favorite foods is Grilled Cheese made with Kraft American Cheese and just one bite can turn that potential tantrum into a smile. 83% of kids like grilled cheese* and Kraft American Cheese Slices have been helping to make the perfectly creamy, melty, ooey gooey, grilled cheese for over 100 years.

On December 20 from 12:00pm-6:00pm, when parents visiting Times Square find themselves in the middle of a kids meltdown, they can text CHZ to 797979 with their name, location in the area, and number of grilled cheese sandwiches needed to get FREE Grilled Cheese made with Kraft American Cheese delivered right on the spot.**

*Datassential FLAVOR 2018
**Grilled Cheese on-demand is subject to availability on December 20 from 12:00-6:00pm within Times Square (Broadway, 7th Avenue, 42nd and 47th Streets) and is limited to four Grilled Cheese per mobile number. Terms & Conditions: http://www.knowyoursingles.com/terms.html

ABOUT THE KRAFT HEINZ COMPANY

The Kraft Heinz Company (NASDAQ:KHC) is the fifth-largest food and beverage company in the world. A globally trusted producer of delicious foods, The Kraft Heinz Company provides high quality, great taste and nutrition for all eating occasions, whether at home, in restaurants or on the go. The Company’s iconic brands include Kraft, Heinz, ABC, Capri Sun, Classico, Jell-O, Kool-Aid, Lunchables, Maxwell House, Ore-Ida, Oscar Mayer, Philadelphia, Planters, Plasmon, Quero, Smart Ones and Velveeta. The Kraft Heinz Company is dedicated to the sustainable health of our people, our planet and our Company. For more information, visit www.kraftheinzcompany.com.

Source: The Kraft Heinz Company

Brooke Scher Mogan
ALISON BROD MARKETING + COMMUNICATIONS
212-230-1800
heinz@alisonbrodmc.com

Lynne Galia
The Kraft Heinz Company
847-646-4396
Lynne.galia@kraftheinz.com

"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release regarding The Kraft Heinz Company's business which are not historical facts are "forward-looking statements" that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see "Risk Factors" in the Company's Annual Report or Form 10-K for the most recently ended fiscal year.